Position Description

• Should have 10-15 years of relevant work experience. Experience working in HVAC/BMS/IOT industries will be preferred
• Proven experience and expertise in designing interactive applications, graphic design, social media, email and online marketing.

• Experience with online marketing, including social media, and content marketing.
• Experience with creating a marketing campaign, marketing strategy, and marketing plan.
• Willingness and ability to travel
• Established press and media contacts

Position Responsibility

• Manage and grow 75F Brand in APAC across all stakeholders
• Provide Demand Generation for Sales
• Plan and oversee advertising and promotion activities including print, online, electronic media, and direct mail.
• Creation of marketing collaterals suitable for target audience
• Tracking and analysing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with the brand identity.
• Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
• Provides marketing/communications input and support to the senior leadership in the development of joint ventures, affiliations and partnership arrangements.
• Develops and implements best practices to ensure that company leaders are effective in presenting the 75F story to clients, prospective clients, strategic partners, and media representatives.
• Ensure Industry Awards recognition to support the drive to make 75F Brand of Choice
• Set up automated marketing processes for transparency, efficiency, forecast-ability and accuracy
• Keeping the customer engaged throughout the lifecycle and creating customer delight
• Nurturing of team and Succession planning