Digital Marketing - Team Lead
Information Technology and Services
Any Graduation Degree
31 Oct 2020
- Digital Marketing
- Social Media Marketing
- Search Engine Optimization
- Ad Optimization
- Reputation Management
- Search Engine Marketing (SEM)
Good To Have
- Email Marketing
- Campaign Management
- Optimizing sites for search engines through Online, Offline and Social Media Optimization processes
- Interact with clients and prepare requirement specification document
- Develop an online marketing strategy for the client
- Prepare proposals based on the marketing strategy and achievable results
- Develop internal work plan for the junior team members
- Monitor, Guide and Lead the junior team members
- Train junior team members on SEO, social, PPC and content marketing tools
- Develop relationships with websites to obtain quality links.
- Develop and maintain social media profiles on platforms like Twitter, Facebook & LinkedIn.
- Send out quality messages on these channels.
- Drive traffic to websites using a variety of methods.
- Ensure content appears high on search rankings.
- Develop density of desired keyword on page
- Research popularity of sites linking to page.
- Develop pay-per-click advertising campaigns on platforms like Google Adwords, Adrolls, Facebook etc.Create Internet ads.
- Create and manage Mobile App Ad Campaign
- Establish an effective presence on social media sites.
- Monitor a company’s online reputation.
- Develop easy-to-use, clear, concise, comprehensible content.
- Approve or delete comments on blogs or articles.
- Highlight and encourage positive comments.
- Strengthen relationships with power brokers.
- Manage and deliver email lists.
- Craft email campaigns and deliver emails.
- Integrate other online presences including social media outlets with email campaigns.
- Strategize and manage bulk sms campaigns by collecting relevant contact data of targeted areas
- Follow up on responses.
- Solicit customer feedback and optimize campaigns accordingly.
- Prepare weekly and monthly professional work reports for clients