Digital Marketing Manager

Job Details


4-5 years



Salary Offered

₹5-10.5 LPA


Any Graduation Degree



Notice Period

30 days






02 Sep 2020


Must Have

  • Ad Serving
  • Google AdWords
  • Facebook Ads Manager
  • Product Marketing
  • Digital Marketing
  • Partnerships
  • Customer Engagement
  • Twitter Advertising

Position Description

As Manager, Digital Marketing, you will be working with The Better India’s brand partnerships teams to:

  • Interpret briefs from partners to create campaign plans based on their positioning, target audience, campaign objective and resources available (duration of the campaign, budgets, other supports available etc.)
  • Plan campaigns, set up success metrics, and execute them across channels.
  • Drive ideation across all relevant teams – Content, Brand and Partnerships
  • Create a complete marketing solution for the brand including rollout budget, audience, visual look-books, campaign structure and objectives like views, click throughs, page views, reach etc. 
  • Publish content across all TBI channels. 
  • Constantly monitor and optimize ROIs on budgets allocated. 
  • Create Reports on campaign performance. 
  • Know the customer engagement metric for increasing levels of engagements with the existing community 
  • Knowledge of handling CPC and similar models is preferrable. 

Position Responsibility

Our ideal colleague will be

  • a digital marketing professional with 4 to 5 years’ hands on experience in managing paid campaigns, especially on Facebook, Instagram, and Youtube
  • rockstar on Facebook Ads manager, Google Ads, Youtube and Twitter Ads.
  • a Data wizard, who can crunch and analyze data to optimize campaigns for ROI on given budgets
  • Internet and social media savvy, aware of the latest digital trends
  • proactive and ready to take initiative and run with new ideas
  • a creative individual, with the ability to lead the campaign ideation process.
  • an exceptional communicator with superlative written and oral communications skills, creativity, and attention to detail
  • adept at leveraging cross functional teams to create clutter-breaking content and campaigns across diverse formats
  • a problem-solver, with an ability to handle multiple projects, prioritize and meet deadlines

The Better India

Full Time (Regular Employee)

Posted on 03 Mar 2020


Managed by Kretaro Consulting

Hiring Process

Number of Interviews:  1

Number of HR Interactions:  1

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